Crafting Successful Business Messages Short Paper

Business writing is an extremely important part of anyone’s day in the modern world. In fact, effective writing skills have become increasingly important as more and more of our day-to-day work is conducted through email.
In this assignment, you will first analyze the email exchange below. Then, you will write a short paper that addresses the following:

  • Identify the basic problem(s) with this set of emails.
  • Explain how communication was mishandled at various levels. Support your reason(s) using course materials.

From: Williams, Seth
To: Johnson, Geraldine
Cc: Gent, Harry; Smith, Carol,William
Subject: RE: ABC Sunnydale Trailer Processing invoices
Wow, these guys must be complete morons if they can’t figure out how to use our software. I mean, it’s kind of designed to be idiot proof. I’ll resend them the documentation again. Maybe this time they’ll actually decide to read it.
Seth Williams
GenWare Technician
GenWare International, Inc.
ph: (568) 566-6899, ext. 323
From: Johnson, Geraldine
To: Williams, Seth
Cc: Gent, Harry; Smith, Carol, William
Subject: ABC Sunnydale Trailer Processing invoices
Importance: High
Good afternoon Seth, I hope your mother is doing better now that she’s out of the hospital. I know how horrible it was last year when my mother had open heart surgery, so I completely understand your needing to be with her last week. Anyway, as per our phone conversation, our clients at Sunnydale Community College are still having problems with their recently upgraded software. Apparently, one of the fields in the new database management section isn’t working properly. I appreciate your assistance on this account.
Best regards,
Geraldine Johnson
Accounts Manager
GenWare International, Inc.
(568) 242-4987 ext. 1337
From: Pratt, William
To: Johnson, Geraldine
Cc: Gent, Harry, William
Subject: Sunnydale Community College Software
Hi Geraldine: Thanks for the email follow-up last week. Overall, we’re pretty happy with the new suite we purchased from GenWare last month. However, as mentioned in a previous conversation, we are still having problems with one of the database cells pulling in information from the previous database properly. As you can imagine, the last thing we want to do is re-enter all of our records manually. Can you please help with this?
William Pratt
Senior IT Specialist
Sunnydale Community College
(800) 233-1230 ext. 123
Use the following format/structure and guidelines for all short paper assignments:

  • Title Page: Include your name, the paper title, course title, instructor’s name, and date.
  • Introduction: Explain the purpose of the paper in succinct, declarative sentences. The introduction should offer a preview of the paper and its value, and be based upon the concepts studied in the course.
  • Content: Provide a well-developed, balanced argument, which uses course concepts, examples or applications, and legitimate research from appropriate sources. Ensure that you clearly respond to all questions above.
  • Conclusion: Develop a summative paragraph, which includes what you learned from the learning activity.
  • References: Include a variety of relevant resources to support your work.

Things to Remember!
✓ Write a short paper 2 to 3 pages in length (not including title and reference pages).
✓ Use Times New Roman, 12-point font, double-spaced, with one-inch margins, with APA-formatted in-text citations and references for all resources.
✓ Check and correct any spelling or grammatical errors in your document prior to submitting it for evaluation.
Subjects covered this week:
Internal and external communication
diversity communication
business writing
for this assignment, you will find the following link most helpful in tying in course material.

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